Job.ca is getting auctioned through MyID

Yesterday, MyID has announced that they’ll be auctionning a huge domain name —job.ca— on June 24-25th 2009.

This is very big news since job.ca stands to be the biggest domain name ever auctioned in Canada.

And whoever gets it will likely keep it forever so if someone needs that incredible name, now is probably the last chance in their lifetime they are given to bid for and win it.

Billions upon billions of dollars are being spent and made every year, regarding employment, in Canada.

Using the job.ca domain name provides an unbelievable strategic advantage for whoever uses it over all those who don’t have such an outstanding name.

And the “job.ca” suffix is just the beginning because the current owner had already registered the provincial suffixes such as…

• job.bc.ca
• job.ab.ca
• job.sk.ca
• job.mb.ca
• job.on.ca
• job.qc.ca
• job.nb.ca
• job.ns.ca

…and they’re all going to be awarded to the winning bidder. The other provincial suffixes can also be registered by the winning bidder, when in control of the “job.ca” domain name.

By all means, this event is likely going to make history for two reasons:

• the biggest domain name ever auctioned in Canada; and
• the expected largest bid ever made for a Canadian domain name.

If a company deals in the Canadian job market and doesn’t bid on this name, the C-level managers need to fire their marketing manager. Job.ca is way too big an opportunity to miss.

Lots of interested parties will want to get their hands on the job.ca domain name, such as:

• Job boards, domestic and foreign
  • The job.ca name is enough to completely reshape the job posting and resume acquisition landscape, in Canada.
  • No job board can pass this opportunity up because the consequences of having a competitor get such a huge name could prove financially suicidal.
  • Just imagine, for one moment, that “company A” gets job.ca and markets it, all over the country. How are all the other job boards supposed to counter that? That’s why every job board will likely bid way up to make sure they secure what will become the biggest “job-related” web address, in Canada.
• Employment agencies
  • For any serious canadian employment agency, winning the job.ca auction would mean almost instant gains, in terms of lucrative new customers.
• Universities, colleges
  • All educational institutions, in Canada, have placement services which, in many ways, are a vital cornerstone of their ongoing success. If students get a job once they graduate, more people will buy their education programs. It’s that simple!
  • By getting their hands on job.ca, a placement service could benefit from untold publicity, prestige and instant credibility. Year after year. Basically forever. This is the hottest investment they can ever make.
  • And the job.ca domain name will likely go up in value, forever.
  • By all means, this is a blue chip domain name.
• Large employers
  • Canada counts some of the richest employers on Earth and as such, they’d love to grab the job.ca domain name for their own job-related promotion activities.
  • People instantly understand that a given employer is at the very top if it uses job.ca, the shortest and most powerful job domain name ever to be registered, in the country… even before the CIRA was created!

Among the bidders for job.ca, expect to find bankers who understand cornerstone domain names are a new form of highly valuable currency that goes up in value all the time. It’s highly portable and generates revenue on its own.

Domain name speculators might also feel the urge to chip in because if they win the job.ca domain name, they might be able to auction it off for much more, the next day. Potential buyers who missed the name the first time (and again, it would be unwise to ignore this historic auction) will basically go all out the second time around to get it so if a speculator gets the name, there’s a good chance a new record will be set shortly after the anticipated record bid, on the first auction at MyID, June 24-25, 2009.

These are exciting times, indeed.

While people realize the economy may have slowed down a bit, it changes nothing to the fundamentals. Employers want to find talented people and workers are looking for jobs. And both meet at job.ca. Naturally. It’s intuitive.

If you’re looking to buy up one super-valuable domain name this year, job.ca is most likely it.

Nothing spells unlimited profits like the job market which generates untold billions of dollars, per year, in Canada alone. Job.ca is a golden bridge, or so to speak, to one of the most, if not the most, lucrative market, ever.

There’s no question people all over the world, and especially Canada, know the true value of the job.ca domain name. It’ll be very exciting to see who gets the name and consequently, crushes the competition by using the most intuitive, memorable, credible and timeless Canadian job-related name ever to have been registered.

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