Revenue Pilot’s new features

According to Salomon Smith Barney, the Internet search and related services has been estimated to be around $2.6 billion back in 2004 with an annual growth rate of over 20% through 2008.

We’re almost halfway through 2007 and according to U.S. Bancorp Piper Jaffray‚Äôs Senior Analyst, Safa Rashtchy, the paid search market has already reached nearly $7 billion in worldwide revenues, growing at a compounded annual rate of 35 percent.

As you can see, as more online advertisers are turning to performance-based online advertising solutions to fulfill their cyber-marketing objectives, pay-per-click search is quickly growing as -the- marketing solution of choice.

Revenue Pilot, based in Brooklyn, NY has earned itself a solid reputation over time, namely because of their respectable array of serious advertisers and on-time payouts to the publishers.

To make their pay-per-click ads even more convenient to display, for the publishers, Revenue Pilot has recently added new linking methods, such as:

• JavaScript Array
• TextFeed
• Dynamic Popouts
• Popouts
• Dynamic Layer Ads
• Floating Ads
• Interstitials
• Error Pages

Getting the codes to technically display Revenue Pilot’s ads through these methods (and others) is really easy but if you’re looking to seamlessly blend RP’s ads in your pages, the most efficient way to do it is through the “XML feeds” since they allow for virtually limitless visual customization.

Some keywords appear to be more lucrative than others. For instance, the “casino“-related paid search results seem to deliver the highest payout, for the publisher. Other competitive keywords inlude “mortgages“, “credit“, “finance“, “gaming“, “insurance“, “security” and “travel“.

In fact, if you deal in any industry where those keywords are applicable, it might be a good thing to sign-up for your very own publisher account where you get a healthy 60% from every “valid” click.

From my experience, dealing with the Business Development people at RP has been a very positive experience and for anyone with the need to monetize their good ideas, it may just be what the “doctor” ordered ; )

Tags: revenue pilot, pay-per-click, online advertising, tech, web